Leadership & Management

Storytelling for Leaders

Storytelling is one of the most sought-after skills in the business world today. Whether you’re trying to set a vision, lead change, encourage creativity, or inspire the organization, storytelling can help you and your message be more memorable, engaging, and effective. In this course, bestselling author and corporate storytelling coach Paul Smith walks you through the elements of a compelling leadership story. Learn the ten most important leadership stories to tell, the eight questions your story needs to answer, how to create the right emotional engagement, and even how to create a surprise ending.

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Created by Paul Andrew Smith
18 lessons
1h 29m
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Free for 7 days. Then $7.5/mo.
Cancel anytime.


About the author

15 courses

Paul Smith is one of the world's leading experts in storytelling at work and at home. He's one of Inc. Magazine's Top 100 Leadership Speakers of 2018, a storytelling coach, and bestselling author of the books "Lead with a Story," "Parenting with a Story," "Sell with a Story," "The 10 Stories Great Leaders Tell," and "Four Days with Kenny Tedford." He holds an MBA from the Wharton School, is a former consultant at Accenture, and former executive and 20-year veteran of The Procter & Gamble Company.