Marketing & Sales

Sales Mastery: Identifying Customers' Needs

The easiest way to persuade or influence someone is to find out what they want and give it to them. The way we find out what they want is by asking questions. In this course, you will learn different techniques to ask powerful questions to identify the needs of your prospect. You will learn the following:

• Where in the sales presentation, you should identify the needs of your prospect.

• Three proven techniques you can immediately implement to better understand the needs of your prospect.

• How to use questions to better understand the needs of your prospect.

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Created by Eric Lofholm
8 lessons
|
43m
|
100%
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Free for 7 days. Then $5/mo.
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About the author

9 courses

Eric Lofholm is a Master Sales Trainer who has taught his proven sales systems to thousands of professionals around the world.

Eric began his career as a sales failure. At his first sales job he was placed on quota probation after failing to meeting the minimum quota two months in a row. It was at this point that Eric met his sales mentor.

After being professionally trained, Eric achieved his quota and eventually became the top producer at that company. Eric went on to become the top producer for 2 more companies prior to starting Eric Lofholm International.