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Persuasion Science Masterclass
Andy Luttrell
Influencing other people can be next to impossible if you don’t know how. Research in psychology, however, has developed a set of core principles that underlie people’s willingness to say “yes” to a request. In this course, you’ll learn these principles as well as how to apply them in everyday situations. Get ready to skyrocket your influence!
The Psychology Behind the Sale
Andrew Alexander
Those who master the art of persuasion can have anything. Whether you're looking to get better at sales, raise capital, build a successful business, or you want to be more persuasive in your personal life – this course will teach you how to hack "The Other 90% of the Human Brain" so you can have more control over achieving your desired outcomes each and every time. The best part is that by the time they do what you want them to do, they'll think it's their own idea!
How to Market Your Book Online
John Robin
Are you about to publish an e-book? Whether you’re self-publishing or taking the traditional route, if you want to learn the fundamentals of marketing a book online, this 10-lesson course will help you optimize sales and build long-term relationships with your fans.
Pricing for Entrepreneurs: Strange Truths About Money in Business
Marcia Yudkin
What to charge? What if I ask too much? What to do when clients don’t pay up? For anyone running their own business, money issues come up again and again, in both obvious and subtle ways. This course equips you with surprising truths about pricing and money conflicts, based on research, experience, and analysis. Learn the psychological and interpersonal dynamics of low prices, high prices, complaints about prices, pricing self-sabotage, why fairness is beside the point, and much more. There are no formulas in this course, only insights. After listening, you’ll know how to have a zen, neutral...
PR Your Way to a Better Brand
Connie Chi
In PR YOUR WAY TO A BETTER BRAND, you will learn PR strategies, tips on how to command media attention (even if you don't have a budget), how to get celebrity endorsements/partnerships, work with influencers, and so much more. You will also learn the strategies to help your brand gain attention in a competitive marketplace.
DIY Content Marketing Strategy
Anastasia Pristavneva
Everyone produces content. But only a well-thought consistent content marketing strategy can help you stay ahead of the game. Content marketing is a powerful strategic instrument, which influences every stage of the funnel. You will learn how to align your content marketing efforts with the overall business goals and objectives. If you make quick tasks after each lesson, by the end of the course you'll have a strategic content marketing plan. The course is built to deliver more value for less time and money.
Marketing for Introverts
Marcia Yudkin
If you're the quiet, reserved type who is far from a social butterfly, learn how you can market yourself, your business, or your cause while being yourself. Discover why and how it’s fine to choose the marketing activities that feel more comfortable for you. Lessons include specific advice on social media, public speaking, video marketing, networking, writing for publication, and more. You do not need a personality transplant in order to attract clients and customers for a thriving business!
Sales Mastery: Closing
Eric Lofholm
In this course you will learn how to close the sale. Closing is a learned skill. Prior to learning how to close, I was the bottom producer on the team at my first sales job. Once I learned how to close, my sales results increased by 5X in less than 3 months. I have gone on to make millions and millions of dollars in sales since. In this course I share with you my best ideas! You will literally be able to use these techniques in your very next sales presentation.
Sales Mastery: Objection Handling
Eric Lofholm
In sales, we all face objections on a regular basis. Your ability to address the common objections that come up are key to you closing more sales. In this course, Eric Lofholm shares many of his best objection handling techniques. These techniques are easy to learn and easy to implement. Eric will teach you: • Five techniques on how to handle any objection. • Three word-for-word scripts you can say to address the common objections you get. • Step-by-step instructions on how to get better at objection handling.
Leverage Online Marketing with Social Media
Chantelle Taylor
Learn to plan and execute engaging multi-channel campaigns across the likes of social media. Learn the secret strategic social media marketing strategies to catch customers where they spend their time: on the Internet.