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Content Marketing 101
How do we build an engaged online audience in such a crowded landscape? Most businesses never answer this question and remain invisible to the outside world. But with a few simple principles, outlined in this easy and digestible course, you can grow your business efficiently and effectively.
The Psychology and Science of Pricing: How to Profit More
This course is all about the science and psychology of pricing. Did you know if you increase price by 1%, your profit can go up by 11%? Pricing is a powerful weapon in your hands to increase sales and, more importantly, profit. This course is pragmatic and applicable. It digs deep into the scientific research of psychology and pricing in addition to the wisdom of pricing scholars and gurus. I have collected for you not only tips and tricks to hack into customers' perception of price but also the overall strategies and consideration to coordinate your pricing strategies in any given situation...
Sales Mastery: Unlimited Leads
Learn how to create unlimited leads for your business. Eric will share with you his powerful and proven strategies for creating leads. First, we will cover lead generation best practices to generate hundreds or even thousands of additional leads. Next, you will earn the mindset of a superstar lead generator. And finally, Eric will share his #1 lead generation strategy that has generated more than 1,000 leads for him.
Creating a Successful Brand
A brand is much more than a company's logo. Brands can be the most important strategic asset that a company owns. But they must be built correctly to get the full value out of them. Join Drew Boyd, a thirty-year marketing veteran, and brand builder, as he teaches the step-by-step process for building a successful brand.
Epic Guide to Marketing Planning
This course gives you a different perspective on the marketing planning process. A top-down look at how to plan for success using a rock-solid framework. Ask the important questions to get clear on where you want and map out the steps to get there.
The Psychology Behind the Sale
Those who master the art of persuasion can have anything. Whether you're looking to get better at sales, raise capital, build a successful business, or you want to be more persuasive in your personal life – this course will teach you how to hack "The Other 90% of the Human Brain" so you can have more control over achieving your desired outcomes each and every time. The best part is that by the time they do what you want them to do, they'll think it's their own idea!
Persuasion Science Masterclass
Influencing other people can be next to impossible if you don’t know how. Research in psychology, however, has developed a set of core principles that underlie people’s willingness to say “yes” to a request. In this course, you’ll learn these principles as well as how to apply them in everyday situations. Get ready to skyrocket your influence!
Sales Mastery: Prospecting
Most salespeople agree they should be doing more prospecting. They also agree that if they prospected more, their sales would increase. In this course I share with you proven techniques on how to prospect. I will also share how to shift your mindset so you can boldly, fearlessly prospect anyone. Many of the techniques I cover will enable you to immediately prospect for more business. If you know you would make more sales by increasing your prospecting, then this is a must-listen-to course. Each idea you learn you will have for the rest of your life!
How to Monetize Your Blog with Google AdSense
Are you ready to start earning money from your hobby blog or niche website? Getting your site approved for Google AdSense is a first (and very big) step in the right direction. In this course, you'll learn about the Google AdSense program, whether your site qualifies, and what you'll need to do in order to increase your chances of getting your site approved.
Sales Mastery: Unlimited Sales Appointments
Setting sales appointments is one of the most critical things you can do in the sales process. This course will allow you to master the art of setting an unlimited number of appointments. First, you will learn how to use goal-setting to instantly increase the number of appointments on your calendar. Next, Eric will cover practical tips on how to leverage social media to keep your calendar filled with appointments. And finally, Eric will give you proven appointment setting script and template ideas that you can immediately implement.