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Print on Demand for Artists: How to Sell Your Art with Ease

Image Description Liz Brindley
7 lessons
|
33m
|
94%

Are you ready to start selling your artwork, but not sure where to begin? Learn how to use Print on Demand to leverage your artwork, make income from your designs, maximize your earning potential, and minimize your upfront monetary investments. In this course, we will cover the many benefits of Print on Demand, how it works, as well as the pros and cons of different Print on Demand platforms so you can find the best fit for you.

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Innovating in a Crisis

Image Description Dave Birss
8 lessons
|
38m
|
95%

When times get tough, businesses tend to focus on cost-cutting and damage limitations. But research shows this isn't the best approach if they want to come out of the crisis stronger. In this course, we'll look at how to approach innovation when the pressure's on. We'll talk about the attitude you need to have, how to find the areas to focus on, how to set yourself up for success, how to get ideas out of a team and how to judge the ideas at the end. And when the tough times are over, these lessons will help you keep the innovation going in the good times.

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Entrepreneur Mindset and Motivation

Image Description Andrew Alexander
10 lessons
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58m
|
86%

Being an entrepreneur is a completely different way of life than what you've been taught growing up. If you're subconsciously waiting for your parents, teachers, or bosses to give you permission to take action, this course will help you transform into a leader that takes control of your own destiny. You'll learn how to get rid of the old and make room for the new mindset that will lead to more confidence, motivation, and results for building your business.

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How to Get Media Coverage for Your Small Business

Image Description Lynford Morton
12 lessons
|
51m
|
94%

In this course, you will learn how PR pros pitch and get news coverage. More importantly, you will learn how you can do it for your business. It is possible to get the media to cover you for the good things you do in your business. The lessons of this course will outline the process of successfully pitching the media and then how you would work with them to get your story placed. By the end of this course, you will be able to create a pitch, get it to the right media outlet, and help them tell a story that is favorable to you and your business.

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The Customer Avatar

Image Description Andrew Alexander
10 lessons
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53m
|
100%

There’s an old adage that states: If you’re trying to sell to everyone, you’re selling to no one. The same holds true with your brand message and marketing materials. One of the most important skills you can acquire as an entrepreneur, salesperson, or marketer is that of empathy. This is the ability to fully understand who your ideal customers are, how to reach them, what their life is like, the pains they face, the struggles they endure, and the dreams that they have. Using this intelligence will allow you to be more effective at sales, marketing, and business ownership.

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Pricing for Entrepreneurs: Strange Truths About Money in Business

Image Description Marcia Yudkin
15 lessons
|
1h 15m
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92%

What to charge? What if I ask too much? What to do when clients don’t pay up? For anyone running their own business, money issues come up again and again, in both obvious and subtle ways. This course equips you with surprising truths about pricing and money conflicts, based on research, experience, and analysis. Learn the psychological and interpersonal dynamics of low prices, high prices, complaints about prices, pricing self-sabotage, why fairness is beside the point, and much more. There are no formulas in this course, only insights. After listening, you’ll know how to have a zen, neutral...

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Product Development School

Image Description Andrew Alexander
9 lessons
|
56m
|
100%

Once you find your business idea, it comes time to develop it into a product or service. This course will share the real-world experience of one entrepreneur taking his product all the way from idea to finished product. You will learn about finding manufacturers, creating prototypes, importing, customs, working with third-party fulfillment centers, as well as easy tips on how to create great product packaging that attracts new customers.

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